AI Powered integration with expert operators

Cin7 Core and Seko

Integration Agency & Consultants

Manual data entry between Cin7 Core and Seko usually becomes a breaking point when global fulfilment volumes outpace the team's ability to sync Sales Orders and Receipt Advises. At scale, the gap between Cin7 Core's inventory accounting and Seko's physical warehouse status creates stock discrepancies that disrupt sales and financial reporting. We automate these data flows to ensure stock availability is accurate and fulfilment timing is controlled.

Castore
Lounge
Oliver Bonas
Green People
Tatty Devine
Cult
Mapping ERP logic to warehouse reality

Diagnosis for the Cin7 Core and Seko integration begins by mapping the physical reality of the warehouse to the digital logic of the ERP. We examine the source of truth for stock availability, current manual workarounds, and where data ownership between finance and operations may be unclear. This discovery phase decides the integration design before build commences, including how orders are batched and what remains manual on day one. Skipping this diagnosis usually results in design decisions that lead to data duplication and manual reconciliation work. We ensure that your operational and finance teams agree on the flow of shipment and inventory data before implementation begins, avoiding costly post-launch rework.

Solution Design

The Cin7 Core and Seko integration design prioritises stock accuracy by clearly defining data ownership. Cin7 Core typically acts as the master for product data and Sales Orders, while Seko owns the physical inventory movement. A core design decision involves the timing of status updates; we typically sequence shipment confirmations from Seko to update Cin7 Core after the physical pick is complete to ensure financial records match warehouse reality. This approach involves a trade-off where reporting may lag physical movement by a short interval to ensure reconciliation remains clean. The resulting design supports a model where finance reconciles using Cin7 Core data, while the warehouse team remains focused on physical throughput in Seko. This ensures that the brand maintains visibility of stock levels throughout the fulfilment cycle.

Managing product data and unit mappings

Cin7 Core acts as the master for product data and Sales Orders, while Seko owns the physical inventory movement. Once an order is authorised in Cin7 Core, the integration posts it to Seko as a fulfilment request. Shipment confirmations from the warehouse then flow back to the ERP to trigger invoicing.

Operational pressure often centres on Unit of Measure (UOM) configurations. If Cin7 Core expects eaches but Seko receives in cartons, critical stock discrepancies follow. We audit these mappings to ensure Cin7 Core's inventory accounting reflects Seko's warehouse reality. The integration monitors for data drift where orders fail to reach the warehouse due to mismatched locations or out-of-stock items, preventing the gap between 'Available' and 'On Hand' stock from widening.

Active orchestration with business rule validation

A controlled integration layer governs data flow between Cin7 Core and Seko, ensuring Sales Orders, Receipt Advises, and shipment confirmations move without manual intervention. This layer acts as active governance, catching common failure modes like SKU mismatches or malformed payloads before they corrupt your inventory or order data. Failures are handled through business rule validation, a defined retry schedule, and full payload logging, with alerting sent to the operations team when thresholds are breached. The infrastructure follows enterprise-grade security standards to ensure data remains protected. Every flow is actively managed by Cogent consultants and monitoring agents to ensure sync issues are caught early, preventing the operational drag of manual data correction.

Detecting data drift and sync exceptions

Effective visibility requires monitoring the gaps that dashboards often miss. Issues such as an inventory adjustment that fails to sync can lead to stock discrepancies that disrupt sales. Our approach surfaces these failures early by monitoring the data integrity between Cin7 Core and Seko. We focus on detecting specific exceptions, such as order status drift or SKU mismatches, before they impact the customer experience. This operational intelligence allows your team to focus on the issues that matter, such as orders that have shipped from the warehouse but have not updated in your sales channels, ensuring that your records and your customers stay in sync.

Operational handover for internal data ownership

Training is an operational handover designed for the teams running the business. Finance, warehouse ops, and ecommerce teams learn to own the new operating model, ensuring they understand the flow of data between Cin7 Core and Seko. We document where every data object lives, what to check daily, and how to read alerts from the integration layer when a sync fails. Documentation is provided as an operational reference for the people managing the business day to day. Teams are trained to handle specific exception types, ensuring that if an order or inventory update stalls, they know who owns the resolution. This handover ensures the brand remains in control of its data after launch.

Stability monitoring and post-launch governance

Post-launch support focuses on the stability of the Cin7 Core and Seko logic. We monitor the integration for operational drift, ensuring Sales Orders and shipping confirmations flow without interruption. If SKU errors, sync stalls, or Unit of Measure (UOM) mismatches occur (for example, when Cin7 Core expects eaches but Seko receives in cartons), our team provides the monitoring to prevent fulfilment backlogs.

Visibility is maintained through the Cogent2 platform, which surfaces sync exceptions such as mismatched inventory status before they impact shipping deadlines. This ensures finance and operations teams can trust that the 'Available' stock in Cin7 Core accurately reflects the physical reality in the Seko warehouse as order volumes scale.

Integration operating model

In this model, Cin7 Core acts as the authoritative master for product data and sales orders, while Seko owns the physical movement of goods. Orders flow to Seko once authorised in Cin7 Core, triggering the fulfilment process. As Seko confirms shipments, it pushes status updates back to Cin7 Core to trigger invoicing. This architecture manages the critical transition between Cin7 Core inventory accounting and physical warehouse status. By automating Sales Orders and Receipt Advises, the business removes manual data entry and maintains a synchronised view of inventory between the Cin7 Core 'Available' bucket and Seko 'On Hand' stock.

Common failures

Mismatched Unit of Measure (UOM)

Operational impact: If Cin7 Core expects eaches but Seko receives in cartons, the warehouse may ship bulk quantities for single-unit orders. This creates immediate reconciliation debt, corrupts inventory records, and leads to customer complaints when they receive incorrect volumes.

Prevention: Establish Cin7 Core as the master for UOM definitions. The integration must validate that outbound Sales Orders and inbound Shipment Confirmations use matching identifiers.

Manual intervention for cancellations

Operational impact: Voiding an order in Cin7 Core does not automatically trigger a cancellation in the Seko Hub. If the status has moved to 'In Progress' at the warehouse, the API will not stop the pick. This leads to cancelled stock being shipped and revenue leakage.

Prevention: Operators must manually intervene in the Seko 360 portal to stop picks for cancelled Sales Orders. We implement monitoring to flag inconsistent statuses between systems so the ops team can act before dispatch.

Stalled fulfilment for partial stock

Operational impact: Cin7 Core's native integration does not automatically split Sales Orders for partial fulfilment. If one item is out of stock, the entire order remains 'Pending' in the queue. This creates operational latency as valid shipments are held back indefinitely.

Prevention: Operators must manually split orders in Cin7 Core to release available items. We configure visibility alerts to surface orders stuck in the integration queue, preventing workflow fracture.

Frequently asked questions

We're moving to Seko for fulfilment. How do we get our sales orders out of Cin7 Core automatically?

The integration automates this by creating a Sales Order in Cin7 Core which then transmits the necessary fulfilment request to Seko. This replaces the need for manual data entry or exporting CSV files, which is critical when processing a high volume of orders daily. Without this automation, the risk of data entry errors and shipping delays increases significantly.

What's a common cause of stock discrepancies between Cin7 Core and Seko?

A frequent failure point is a mismatch in the Unit of Measure (UOM) for a given SKU. For example, Cin7 Core might process an order for 10 individual units, but if Seko's system is configured to receive that SKU in cartons of 10, their stock count will be off by a factor of ten. This requires careful initial mapping of every SKU and its UOM in both systems to ensure inventory accuracy.

If Cin7 Core holds 'Available' stock, how do I get an accurate view of physical 'On Hand' stock at Seko?

Cin7 Core remains your financial source of truth for inventory, but Seko becomes the master of the physical 'On Hand' quantity in their facility. The integration syncs stock levels from Seko back into a dedicated location within Cin7 Core. This allows your team to differentiate between total owned stock and what is physically available to pick, preventing overselling from an inaccurate 'Available' number.

Which system should be our master source for product data like SKUs?

Cin7 Core should act as the master record for all product information, including SKUs, descriptions, and pricing. This ensures a single source of truth for your item catalogue. The integration then syncs this product data to Seko, so when sales orders are sent for fulfilment, the item details are consistent across both systems, preventing mismatches and fulfilment errors.

How does invoicing work once Seko has shipped an order?

Seko is responsible for the physical fulfilment and sends a shipment confirmation, including tracking details, back to Cin7 Core once the order is despatched. This confirmation automatically updates the Sales Order status in Cin7 Core. This status change can then be used as the trigger to generate and send the final customer invoice, completing the order-to-cash cycle.

Get Started

We would love to hear about your brand and project