Symptoms
- Orders stuck in Shopify without reaching WMS/ERP
- Partial fulfilment not properly reflected in finance
- Manual intervention required for specific order types
Root Causes
- Poorly specified order workflow between Shopify, OMS and WMS
- Edge cases not accounted for in integration logic
- Lack of error handling and retry mechanisms
ShopifyPeoplevoxBrightpearl
Impact: Delayed order fulfilment, customer support tickets, lost revenue from unfulfilled orders, most brands realise too late how critical this is.
Cogent Approach: Design a resilient, end-to-end order processing workflow, including exception handling, status mapping, and financial reconciliation points between all systems.