Symptoms
- CX team cannot provide real-time parcel ETA
- Customer complaints about slow resolution of 'missing' items
- Lack of visibility for finance teams on return 'in transit' status
Root Causes
- Inefficient polling of InPost API for status updates
- Batch processing of tracking data rather than event-driven
- Discrepancies between InPost scanner events and displayed status
Order ManagementInPostCX Platform
Impact: Erosion of customer trust, increased 'where is my order/return' queries, and delays in financial reconciliation for returned goods.
Cogent Approach: We optimise your integration with the InPost tracking API, shifting towards near real-time updates and empowering your CX agents with direct visibility into parcel movements, reducing 'the team papers over it until peak' issues caused by missing data.