Symptoms
- Unclear responsibility for Amazon compliance
- Lack of internal decision-making authority
- Stalled cross-departmental issue resolution
Root Causes
- Underestimated operational complexity of Vendor Central
- Amazon programme viewed as 'IT project' only
- Absence of dedicated Vendor Central operational lead
Amazon Vendor CentralInternal WorkflowsDecision Matrix
Impact: Prolonged project stagnation, unaddressed compliance issues accumulating, and a continued drain on resources without clear progress.
Cogent Approach: We interview key stakeholders, map out existing decision flows, and propose a clear governance framework, defining roles, responsibilities, and escalation paths essential for Amazon Vendor Central operations.