Symptoms
- Thousands of units stuck in 'Stranded' status
- Continuous manual effort required to fix listing errors
- Lost sales due to unavailable inventory in FBA warehouses
Root Causes
- Discrepancies between product data in ERP/PIM and Seller Central
- Frequent listing changes without systematic synchronisation
- Lack of clear ownership for stranded inventory resolution
Amazon Seller CentralPIMERP
Impact: Significant working capital tied up, lost sales opportunities, and increased operational overhead for manual fixes.
Cogent Approach: We audit product data pathways, establish data governance, and define clear workflows for automatic and manual stranded inventory resolution, ensuring inventory availability and sales continuity.