In the ever-evolving world of sustainable fashion, For The Creators (FTC) has changed the game, launching a rental service integrated into their Shopify store using the Supercycle.  

Cogent2 were called in to integrate Supercycle & Shopify with ACS, the renowned rental fulfillment provider, through the powerful Patchworks iPaaS platform. Here’s how it all came together.

For The Creators: Redefining Motherhood Fashion

Founded during the 2020 lockdown by Lyndsay Mason, For The Creators is a mother-focused brand dedicated to sustainable fashion. Inspired by her own journey into motherhood, Lyndsay launched FTC to offer stylish, feeding-friendly maternity wear that’s kind to both mothers and the planet. From humble beginnings with a curated high-street capsule collection, FTC has blossomed into a one-stop shop for parents at all stages of their journey. With a mission to empower mothers and make sustainable fashion accessible, FTC embodies the spirit of community, care, and creativity.

The Technology Behind FTC’s Launch

FTC are always looking for ways to improve their rental service, this launch is about getting the best technology to underpin the growth they are seeing year on year. Let’s explore each key component of this tech stack:

Shopify the world-leading eCommerce platform, Shopify powers FTC’s online store. 

Supercycle

Supercycle is a Shopify-native app that enables brands to adopt circular business models like rental and resale. Key features include:

• Unified Checkout: A single seamless experience for buying new, renting, or subscribing.

• Inventory Management: Serialized tracking of individual items and real-time availability.

• CRM & Automation: Tools to manage customer relationships and trigger automations for efficient workflows.

Supercycle’s deep integration with Shopify ensures FTC can offer a cohesive and engaging rental experience to its customers.

ACS

With over 25 years of expertise in rental clothing logistics, ACS specializes in:

• Advanced RFID tagging for item tracking.

• Sustainable textile care and repair processes.

• Bespoke fashion fulfillment solutions tailored to rental models.

ACS’s innovative logistics ensure that FTC’s rental operations run smoothly, from garment tracking to high-quality upkeep, enabling a true circular economy.

Patchworks iPaaS

Simplifying integrations, Patchworks is an iPaaS (Integration Platform as a Service) that automates data flow across systems. With features like:

• Pre-Built Connectors: Ready-to-use integrations for Shopify, WMS, ERP, and more.

• Custom Workflows: Build and manage bespoke data processes.

• Real-Time Monitoring: Track data flows and resolve issues proactively.

Patchworks ensures FTC’s Shopify store communicates seamlessly with ACS, providing the backbone for real-time inventory updates, order processing, and returns management.

Cogent2’s Role: Connecting It All 

Cogent2 played a central role in FTC’s successful launch by:

• Solution design for the connector between Shopify, Supercycle, ACS, and Patchworks.

• Implementing and customising workflows to suit FTC’s unique business model.

• Ensuring smooth integration, visibility and operational efficiency.

The result? A powerful system that allows FTC to focus on its mission of empowering mothers, while the technology takes care of the complexity.

The Impact: Sustainability Meets Scalability

With this new launch, For The Creators is not just enhancing its customer experience but also setting a new standard for sustainable fashion. The integration:

• Reduces Waste: By extending the lifecycle of garments through rentals.

• Empowers Customers: By making fashion affordable, accessible, and eco-friendly.

• Drives Growth: By leveraging innovative technology to scale operations.

Looking Ahead

As For The Creators continues to champion sustainability and motherhood, the partnership with Cogent2, Supercycle, ACS, and Patchworks stands as a testament to the power of technology and collaboration. This launch is more than just a milestone; it’s a glimpse into the future of fashion.

To learn more about how Cogent2 can transform your business, please do contact us.