{"product_id":"pos-for-dotdigital","title":"POS for DotDigital","description":"\u003cp\u003eAt scale, marketing effectiveness is limited by disconnected data. When in-store purchases happen in isolation from your digital outreach, segmentation remains generic and campaigns fail to drive measurable sales. Linking your POS system directly to DotDigital allows transaction data to flow into your marketing logic, providing the purchase history needed to move from guesswork to ROI-driven engagement. This integration directly connects physical store behaviour to digital marketing outreach.\u003c\/p\u003e","brand":"Cogent2","offers":[{"title":"Default Title","offer_id":53981939106118,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/www.cogent2.com\/products\/pos-for-dotdigital","provider":"Cogent2","version":"1.0","type":"link"}